India has become the new market leader in the world in terms of consumer products and services. Its consumer market is expanding worldwide although it is powered mainly by domestic consumption. This market is trying to enter both urban and rural market but urban market holds the majority of revenue shares. However, the demand from the rural market is rising and will soon see a high buyer volume.
The consumer durables industry can be categorized into three segments: brown goods – such as televisions, laptops, cameras, computers, and audio systems, white goods –washing machines, kitchen appliances, microwave ovens, cleaning equipment, air conditioner, and fans and Consumer Electricals – such as Televisions, Laptops, Electronic items, Cameras, etc. Many companies are investing heavily in this industry creating large employment opportunities.
We put in our dedicated efforts in finding the most suitable candidates forour clients. Our core expertise comes in functional areas such as Brand Development, Product development, Quality Control, Channel Sales, Business Development, Consumer insight etc.